Captivating Signs: Your Trusted Signage Partner

As a business owner with a brick-and-mortar storefront to promote, you’ll find a wide range of signage options at your disposal — which in some ways just makes your decision-making process harder. If you’ve had channel letters recommended to you as an outdoor signage option, you may wonder why this choice makes so much sense for your business’s visibility. Let’s examine three ways this type of lettering can make your business “pop” visually. Why Do Channel Letters Catch the Eye and Attract Customers? Of course, the whole purpose of installing any outdoor signage is to get potential customers’ attention. So what makes channel lettering so special in this regard? 1. 3D Signage Literally Stands Out Storefront channel letters don’t just sit flat on a display board. Their three-dimensional shapes permit them to jut outward into space, calling attention to themselves in ways that 2D signage simply can’t. If you opt for a backing frame instead of mounting your channel directly to your buildi

When someone is coming over to visit your home, you probably clean in preparation for their visit. A big part of that is the bathroom. You want your guests to feel welcome, and to use your bathroom in comfort. Your business should operate on much the same principle. Your customers and visitors should be able to find your bathroom and enjoy it in comfort. Restroom signs play a big role in your customer’s experience in your building. Here’s why restroom signs are important for every business. You Put Customers First Bathroom signs can demonstrate that you put customers first, especially wayfinding signs that help customers find restrooms on large properties. Some businesses want to discourage bathroom use, because of the hassle and cost of keeping bathrooms stocked and clean. However, you can put your customer’s needs first by showing them where the bathrooms are and making sure they’re clean and welcoming. The overall impression to customers is that you’re willing to go the extr